How Much Should I
Offer?
I'm often asked by my clients, "How much under the listing price
should we offer?"
This is an excellent question. The answer is difficult.
The main reason I emphasize the education phase of
looking at homes is because that is the best way for you to know value.
When you review and study 40-60 (or more!) listings, then drive by 10-20
and look at 5-10, you will learn to recognize the "Hot
Listings." You'll also learn to recognize the One's that aren't so
"Hot."
Sellers price their homes differently for 4 basic
reasons:
1. Ridiculously Overpriced!
These sellers have listened to a real estate agent over-inflate the
value of their home in an effort to obtain a listing. There is a natural
tendency on the part of sellers to list with the real estate agent who
gives them the highest promise. There is a tendency by some real estate
agents to give the seller a high "value" in an effort to obtain
the listing.
These homes can be 10-20% overpriced. These sellers may
need a "dose of reality" for a few months before they begin to
realize that their home is way overpriced as compared to others in the
area.
The longer an overpriced home is for sale, the more
likely I can get the seller to face reality and sell at a fair price.
2. A Little Overpriced!
These sellers fall into 2 categories:
• Those who feel their home is worth every penny of
their asking price.
• Those that want to leave a little
"negotiating" room.
These homes can be 4-10% overpriced. Perhaps 75% of all
homes for sale are priced in this range.
3. Priced At Fair Market Value
These sellers have carefully and realistically studied other homes for
sale. They have priced their homes very competitively. These homes usually
sell within 4 weeks at or very near the listed price.
4. Priced Below Fair Market
Value
These homes are priced below value. Perhaps the seller wants a fast
sale. Perhaps the real estate agent recommended too low of a price. These
homes usually sell within 7-10 days, at or above the listed price. There
are usually competing offers.
Bank Protection
Even by carefully studying homes for sale, it's difficult to establish
Fair Market Value. If you're obtaining a new home loan, you'll be
protected by the Professional Bank Appraisal.
Home lenders want to make sure that you don't over-pay for a home. If the
home does not meet value in the eyes of the bank appraiser, you'll be
informed. At that time, I can re-negotiate the sale price or void the
agreement and refund your earnest money deposit.
My job is to ensure that you have the tools and
information you need to make an informed decision. I'll help you prepare
the offer. Then I'll present it to the seller on your behalf and try my
best to get it accepted at your price and terms!